You don't need “just a logo”
You will see on my projects, and many other designers projects too, different variations of logos.
You don't need “just a logo” - I'm here to tell you why you need multiple logo variations...
Branding is not meant to be static and 2D. A brand identity should be able to convey your brand personality, values and set you apart from competitors⚡
Your brand should tell a story even before a client comes face to face with you.
And having a variety of logos helps you achieve all this!
If you want your brand to be flexible and not boring, you should have a variety of logos so you can select the most appropriate version for…
Digital use like: website header, website fav icon (little browser icon), social media profile image, social media posts etc
Printed use like: business cards, stationary, packaging, tissue paper, stickers etc
In every Brand Identity project, we design a Primary Logo, Secondary Logo and Brand Mark/Icon as a minimum! You'll be ready to transform your brand and keep things cohesive and flexible with a custom colour palette and typography pairings.
And, we guide you in how to use each of the elements 🙌🏼
If you want to feel confident in your brand, complete our enquiry form and we’ll organise a Discovery Call!